Case Studies
From local activations to national takeovers, our case studies prove the power of simplified out-of-home advertising.

Big Brands, Bigger Impact
Discover how top brands partner with Outdo to reach audiences nationwide.
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Clear all filters"It has definitely generated us more business in the first year than other forms of advertising we’ve tried"
Linda Booth
"Client feedback has been great and we have had enquiries directly off them"
Daniel Wyke
Managing Director
"Many new clients who have told us they registered with us because of the bus advert"
Ann-Marie Elwood
"A good number of people come in to the shop and tell us that they’ve done so as a result of the advertising"
Stacey Flowers
"The direct leads Trenton has received from our partnership have led to a number of sales across the Trenton Group"
John Loose
Managing Director
"Our commercial office recorded new sales converting as a result of the airport presence. We also tracked increased Twitter engagement"
Gaynor Black
Commercial Director
"An already noticeable increase in visitors to the racecourse this season"
Leanne Mandall
"New customers mention seeing our advert and noticed our enquiries have increased"
Olivia
"Year on year growth and it is no coincidence that advertising with CP Media has played a crucial part"
Abdul Shakeel
Director
""
Byronie Styx
"We do know it has more than paid for itself many times over"
Helen Athey
"More people are visiting our showroom and that has meant more sales, helping our business grow"
Phil Bleesby
Director
"The positive feedback and number of enquiries this has generated has been fantastic!"
"Ended up taking on another after about 6 months as it has worked well for us"
Sam Avery
"More customers mentioning ‘Roundabout signs’ when we ask them how they heard about us"
Lucy Frost
Senior Manager
"A significant increase in enquiries, many of which have resulted in new clients"
Wayne Harper
"Unaware that it is now acting as a business park and open for business"
Michael McVickers
"The results have been strong enough that we’ve recently expanded the campaign"
Kirsty Price
"Straight away the roundabout signs introduced new business and proved financially worthwhile… still getting enquiries"
Steph Temple
Director
"Not only has it brought in more work, but it’s also been fantastic for brand awareness"
Mike Hood
""
Lizzie Skelton
"When a campaign is running we notice a clear lift in ticket sales… the number of ticket sales increase dramatically"
Marketing Coordinator
"Remarkable results… consistently yielding a strong return on investment"
Rochelle Vazquez
"Plays a key role in generating results for us getting students to attend our open days"
Claire Reynolds
"Several locals have even told us they found us thanks to the signage… helped raise awareness and drive bookings"
"Even if we only picked up one more customer of that size, it would still be a very worthwhile campaign"
Neil Goulding
"A heavy increase in not only enquiries but also website traffic… bring in new business"
Andy
"Trade has increased since our advertising campaign"
Matt Bowyer
"A really strong response from new customers… I was so busy I even considered cancelling"
Mark
""
Neil McDevott
"Increased awareness of my company and, more importantly, generate sales"
Mark Pickersgill
Director
"Not only did we get new customers but a number of our existing regular customers and suppliers also comment"
Tony Verma
"These contracts alone were well in excess of the cost of the advertising for the whole year"
"A noticeable increase in brand recognition, local foot traffic, and even sales"
"A higher than expected return on our investment with many people calling and stating that they’d seen us inside the buses"
Gavin Farrell
"The campaign significantly increased enquiries, offering a high return on investment"
James Bellini
"We’ve seen a real uplift in local engagement and footfall to our shop in Stornoway town"
Cara Hosie
Head of Marketing
"I’ve noticed quite a few more customers drop in just because they have seen the advert"
Mr Weir
Director
"We’ve booked many jobs from customers getting a passing view of our roundabout ad"
Caroline Green
"A notable increase in the number of enquiries and subsequent admissions"
Mr L. McAnaney
Head
""
Dean Harding
Managing Director
"The most effective form of local advertising we have done. As we ask every customer where they have heard about us… this is the best way"
Jamie Burke
Managing Director
"Over the last 12 months the advertising signs have generated a significant increase in enquiries, including from our ideal target market"
Terry McMenam
Director
"For the first time ever we ran out of holiday brochures due to enquiries from the bus adverts"
Alicia Bratton
"Many new and repeat customers telling us they have seen it"
Clint Lee
Director
"Seem to be attracting more visitors, especially those coming from Scarborough"
Matthew Holah
"So much extra online traffic and many new clients"
Ryan Lovelady
"Renewing… was a no-brainer, due to the number of enquiries we have had, including one from a pilot"
Cheryl Ettery
Practice Manager
"Over the past two years, we’ve seen some of our busiest seasons… it played a key role in our recent growth"
Rocío Albiñana
"Generated a very high number of student enrolments"
Helen Viccars
"We’ve had a few customers come in and say if it was not for the sign on the roundabout they would never have known about us"
"We have seen new enquiries and because of that have just signed a long term contract for lamppost banners"
Hanif
"Take on another site in the next town to help grow the business there too"
Paul McMaster
"My very first instruction to sell a vendor’s property because they had seen my advertisement on the back of a bus"
"Within the first week I had several phone calls"
Sonia Shah
"We are able to effectively use it to generate an ongoing flow of sales enquiries"
Scott Foster
""
Josh Wilson
"We’ve reached both new and existing customers with our message… wish we’d made the decision earlier"
Andrew Haydock
"Inundated with calls"
Christine Daft
"We’ve seen a measurable increase in both enquiries and sales"
Sharon Oakes
Director
"Our goal… was to grow our customer base and boost our popularity, and we’ve definitely seen that happen"
"A noticeable increase in bookings and customer recognition in areas we hadn’t reached before"
"A fun and exciting campaign that’s success can clearly be seen through 45,000 interactions in just over 4 weeks."
James Byard
Account Director
"We now get better coverage for our product range and see it has directly improved traffic to our website which has helped the company double in size in the last 5 years."

Sam Kay
Managing Director
"Since using the Roundabout on Wrexham Road, we have had a huge uplift in interest and are now operating a waiting list for some of our classes!"
Peter Sykes
"Pound for pound, this is the best advertising we’ve ever done. We normally get half a dozen customers per morning session (a lot for us)… The first week it was up we had 24 customers and it’s continued like that every week since. Business is up about 300%."
Andrew Farrow
Partner
"It has brought 4 enquiries so far and I get at least 2 messages per week."

Nicola Heys
Sales Director
"Choosing a strategic site on the A695 Blaydon Highway means that our advertising signs are viewed over 1.2 million times every month."

Anne Lowther
Director
"On average we receive around 4 or 5 enquiries a month as a result of the signage on our buildings and the roundabouts."
Jon Telford
Executive Chairman
"We started… with 1 site in 2021. After initial success we increased our sites as enquiries were increasing, and sales were growing. In the past 4.5 years we have renewed all our sites and these have now grown to a total of 7 sites… The growth in our business over this time has been significant."

Alina
"Since the launch of the advert on the back of a bus we have secured 9 wedding packages for this year alone, and have received numerous enquiries and provisional bookings to date, all of which are a direct result of the advert on the back of the bus. Our return investment in just 3 months has been outstanding."
Phil Rea
General Manager
"The campaign is certainly live and kicking now, with 10 candidates interacting already this morning."
David Hancock
Recruitment Partner
"We have had 188 people become volunteers directly from the advertising on the buses… Considering this is only on the inside of 20 local buses, we feel this is a great return on our investment."
Laura Hill
Senior Evaluator
"We took 10% of NCT buses in Nottingham for 12 weeks and we are delighted with the 108 responses we received."

Sasha Hate
FE Marketing Officer
"The bus adverts was amongst our top 3 when measuring which channel provided the greatest benefit for us."
Shekinah Griffith
Marketing Co-ordinator
"Our Stafford location saw a 40% uplift in sales overnight once our banner went up!"
Chloe Hammond
FTG Central Operations Manager
"Great working with Outdo to showcase our brand and events at Bristol Airport. The audience relevance and regional exposure were exactly what we needed, delivering strong reach and credibility with high value buyers. The team made the process simple and effective. I would happily rebook and recommend Outdo."
Calum Harkiss
Director, The French Property Show
"I am so happy with our roundabouts, they have already start generating business through the door too, which makes me very happy."
James Powell
Hunters
"We’re delighted to resume working with Outdo, having had a break due to circumstances beyond their control, for the management of our on-bus advertising contract. They are a very professional organisation who do what they say they will, with the minimum of fuss with a team is knowledgeable and helpful. They know their business inside out and we gain the benefit of this by means of an additional income stream, so it’s a partnership that works brilliantly in all aspects."
Andrew Scott
Director, Stanley Travel
"Outdo has been a business partner at Liverpool John Lennon Airport for many years, successfully managing and commercialising our on-site advertising portfolio. They have helped improve the quality, format, and positioning of advertising sites, ensuring opportunities are well targeted and effective. Their team is professional, efficient, and understands the unique challenges of airport operations, making them a reliable partner for the future."
Liverpool John Lennon Airport Representative
"Newcastle Airport has worked with Outdo for many years, and their passion and knowledge of the sector make them a valued partner. They are professional, collaborative, and agile, with a deep understanding of international airport advertising. This expertise has delivered significant revenue supported by a strong portfolio of clients. Our partnership with Outdo continues to be highly successful and trusted."
Dean Ward
Director of Commercial, Newcastle Airport
"Bristol Airport has worked with Outdo over many years, during which they have successfully tendered for and managed our advertising contract. Throughout the process, they were engaged, enthusiastic, and genuinely invested in delivering the best outcome for us. Their collaborative approach has helped identify new opportunities while consistently meeting revenue forecasts. The team is open, transparent, and proactive, making them a trusted long-term partner."
Andrew Morris
Retail Performance Manager, Bristol Airport
"Working with Outdo has been a game-changer for us. Their team’s expertise, creativity, and dedication have boosted our advertising income while ensuring campaigns are always appropriate. They are responsive to our needs and committed to delivering results that work for both us and our passengers."
Ben Wakerley
Managing Director, Warrington’s Own Buses
"We place great value on our long-standing partnership with Outdo as our exclusive supplier for on-bus advertising. They generate strong revenue while supporting our ethos of promoting local businesses and respecting the appearance of our fleet. I would recommend them to operators of any size."
Anthony Carver-Smith
Head of Marketing and Projects, Nottingham City Transport
"Over the years, Outdo has proved to be an excellent partner for Harrogate Borough Council. The team works hard to maintain strong occupancy levels and consistently looks for new ways to develop the portfolio and increase income. Their back-office and sales staff are professional, approachable, and generous with their time. I have often recommended Outdo to others and would not hesitate to continue doing so."
Sue Higgison
Marketing Manager, Harrogate Borough Council
"Outdo has successfully managed Harrogate’s roundabout sponsorship scheme for a number of years while working with us to identify new opportunities to generate revenue. The sponsorship income raised contributes directly to maintaining the high-quality grounds for which Harrogate is known, supporting the town’s reputation as a leading spa destination."
Council Spokesperson
Harrogate Borough Council
"The Council has worked successfully with Outdo in developing its advertising opportunities and broader portfolio. They have provided a professional, transparent, and responsive service, always ensuring that opportunities are well-managed and beneficial to the local community."
David Walker
Head of Financial Procedures, City of York Council
"Outdo respond quickly, support renewals, and provide outstanding service—we look forward to many more projects together."
Shanice
International Account Manager, Geosophy
"Outdo always deliver fast, reliable service with expert knowledge and excellent client support."
Amy
Senior Account Manager, Oner Agency Media
"Targeted airport lounge advertising drove fantastic enquiries and feedback. Demand was so strong we renewed long term."
Silverlink Clinics
"Our baggage reclaim artwork inspired passengers, bringing Clarks Village’s relaxed, enjoyable shopping experience into the airport."
Lucy Graham
Marketing Manager, Clarks Village
"Our airport visuals welcomed fans and players, proving our media choices were highly effective and perfectly targeted."
Conor Mangan
Marketing Manager, British Masters European Tour
"Lamppost banners at Old Trafford boosted awareness, engagement, and affinity with our brand among sports fans and youth audiences."
Howard Tattersall
Head of Marketing, Footasylum
"Outdo helps us understand airport audiences and create innovative formats that promote our brand, products, and services."
Head of Brand & Customer Strategy, Greggs PLC
"Newcastle Airport is a brilliant platform to showcase our heritage, raise our profile, and engage passengers entering the region."
Paul Wilkinson
Global Commercial and Marketing, Barbour
"Interiors on 20 buses drove 188 new volunteers, delivering excellent ROI and smooth, effective campaign delivery."
Laura Hill
Senior Evaluator, The Boots Company plc
"Local airport fits our clients perfectly; Gina ensured visibility and even captured onsite photos."
Premier Travel (Reepham Road)
"Roundabout sponsorship complemented factory refresh, strengthening community presence and image."
Hanson Springs
"Strong visibility and engagement led us to expand with another roundabout sign."
Price & Son Family Funerals
"Campaign expanded reach, enquiries, and web traffic, major success raising business profile."
AC13 / Midlands LR Centre
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