Highlands and Islands

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Highlands and Islands outdoor advertising places your brand across one of the UK’s most spectacular regions. From Inverness and Fort William to the Orkney and Shetland Isles, your message reaches a mix of residents, tourists and travellers drawn to dramatic coastlines, cultural festivals and thriving local communities. With consistent movement along trunk roads and ferry routes, your brand benefits from long dwell times and memorable visibility.
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The Spaces That Get You Seen

Time On Board, Time To Read

Ferry advertising reaches passengers throughout journeys that last far longer than any road commute, from vehicle decks to lounges and walkways. With time to spare and little competition for attention, your brand becomes part of the crossing itself.

One Campaign, A Network Of Terminals

Airport advertising across the Highlands and Islands network gives your brand a presence in terminals spanning the mainland and the islands. One campaign reaches residents, workers and visitors at multiple airports, each offering a captive audience and long dwell time.

643,474

Annual Passenger Journeys

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"Approachable, responsive, and always ready to help. Thanks to their help, our campaign features prominently throughout the airport,"
Heather, Marketing Manager - NBK - Norwich Bathrooms & Kitchens
"Airport and ferry ads lifted engagement and footfall; perfect brand alignment and a seamless process."
ishga Skincare
"Exceptionally flexible, communicative team kept changing project on track, professional and patient throughout."
Isle of Arran Distillers

Frequently Asked Questions

Still have some questions? Contact us, or find quick answers below to our most common queries.

Transport OOH is one of the most impactful OOH channels; Outdo highlights strong weekday and weekend commuter reach for bus media. Use local audience data for precise planning.

Bus

Full wraps are common and create unmissable, mobile billboards across cities and towns. Check out our Outdo case studies to see examples.

Trams often cut through city centres and airport corridors delivering high visibility along busy routes.

UK tram options include full wraps, Mega Side, T-Side, Superside, Super Square, interior panels, and 6-sheet posters at stops.

Bus

Costs can vary by city, coverage, and format. As a guide, weekly rates can range from ~£20 to £90 per panel, depending on placement and type (Illustrative example only; confirm details with the Account Director for your area).

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